Professional with 28 years of career, is currently Managing Partner at Sheer Hospitality in the USA.
Throughout her career, she has held positions in several international brands such as Hyatt, Hilton and Accor, where she has taken management positions in Sales, Revenue Management and Digital Strategy. She is a pioneer in the area of RM in Portugal and her experience includes the elaboration and implementation of the philosophy of RM in several international groups of hotels, which allowed her to acquire and to develop a vast experience in the training, namely in the Accor Academy, as an MRI, PMS and CRM trainer.
She holds a degree in Revenue Management from Hilton University, Cornell, where she completed the Master Certificate in RM. She also has in her academic CV the CRME by HSMAI (Hospitality Sales & Marketing Association International).